Dalton Industries Inc., (http://www.daltonindustries.us) announced today that it will produce and distribute the world’s first line of Digital Action Figures and Virtual Play Sets based on the Declaration Pictures Inc., properties, Stasys: The Series and Kaze: Ghostwarrior.
Dalton Industries Inc., President – Kelly Lee Myers, who is also the creator of Stasys willbe serving as Executive Producer of both productions. Mr. Myers made theannouncement in Los Angeles this morning stating the two companies recentlyannounced that they would partner to produce Stasys and Kaze simultaneously with pre-productionstarting now, in the fourth quarter of 2014. The first episodes of the twohighly anticipated series are expected to debut in 2015 and will be produced forAugmentedRealityand Virtual Reality devices in addition to being made available in HD,UHD(4K) and stereoscopic formats.
“The concept of merchandising action figures and play sets has a long and successfulhistory over the last four decades. We are essentially adapting this form of merchandisingtie-in to 21st Century technology and distribution platforms. Kaze and Stasys will be thefirst properties in history where the release of the episodes coincides with the release ofthe digital toys and these toys will be enjoyed on the same devices that our audienceswatch the shows on; yet another first.” Said Myers – referring to Augmented Reality andVirtual Reality devices coming onto the market from a number of companies.
He continued, “Meta’s MetaPro glasses and Epson’s Moverio BT-200 will be ideal for theAugmented Reality based products while Samsung’s GearVR, Sony’s Project Morpheusfor the Playstation 4 and the Oculus Rift for PC are our intended targets for VirtualReality versions. Monetizing the digital assets from both productions in this way givesthe company an additional revenue stream that would normally be overlooked by otherstudios. We feel this has massive potential and could eclipse the revenue pulled in fromthe sale or licensing of the episodes themselves to conventional viewing platforms suchas NetFlix, Hulu or a major broadcast network.”
“Kaze and Stasys are being specifically made for viewing in these mediums so it makessense for us to distribute the Digital Action Figures and Virtual Play Sets in the samemanner. We wish to truly engage our customers, our growing fan base by maximizingtheir use of these hardware products. It is our intention to make our toys collectable aswell and in some cases available limited in number. This gives the digital assets valueand in this way mirrors as closely as possible a market environment normally reserved forreal world toys, which in itself is a multi-billion dollar a year industry.” Myers stated.
Each of the main character kits will range from $20 – $50 USD with accessory add-on packsreleased as the shows progress through their respective story lines. Vehicles, sets,weapons and more will contribute to an expanding toy catalog for each property.
For further information contact:
Kelly Lee Myers
President, Dalton Industries Inc.
About Dalton Industries Inc.
Dalton Industries Inc., conducts research and development in the Visual FX, Games andDigital Content Creation industries. Since its founding, the company has worked on avariety of feature film, television and game productions creating pipelines, CG art andproviding supervision and consultation services in these areas. We produce tools, bothhardware and software for users who work in these areas, leveraging our knowledge andexperience into commercial products. In addition to this Dalton Industries Inc., has beenquietly working with various tools and devices related to the Virtual Reality andAugmented Reality industries since 2012.
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